A campaign for exactly what you sell

Every campaign runs on a Playbook — the rules that say what a good account looks like and what pain to hunt for. You don't pick from a fixed menu: describe your business and AI writes the Playbook, fork a worked template, or tune every rule by hand. Run as many campaigns as your plan allows, each hunting its own market.

Three ways to start

Describe your business

Tell it what you sell and who you want to reach. AI drafts the whole playbook — disqualifiers, fit criteria, the pain signals to hunt, tiers, cadence, and buyer.

Or start from the example

Begin with a fully worked playbook and tune it — a head start when you'd rather edit than write from scratch.

Fine-tune every rule

Adjust any criterion, signal, threshold, or keyword by hand. Scoring stays deterministic and auditable — the engine computes the tier from your rules.

What goes into a Playbook

A Playbook is a short set of rules in plain words. You can change any part of it at any time, and every change applies to the next companies it finds.

Who you sell to
The industries, company sizes and countries you want. This decides where the search looks.
Who to leave out
Companies that are never a fit for you, such as competitors or sectors you do not serve. They are set aside before any time is spent on them.
Signs they need you now
What suggests a company has the problem you solve at the moment. A firm hiring for work you could take on, or opening a new office, is often a good moment to write.
How to rank them
How much each sign and each fact counts. The total decides which companies come first.
Who to write to
The job titles of the people who usually buy from you, so the email reaches someone who can say yes.
How often to follow up
How many emails to send and how far apart, before a quiet company is left alone.

The Campaign Loop

Set up a campaign — describe who you want to reach, pick your markets — then the loop runs continuously. Everything left of Approve is done for you.

  1. 1STEP

    Discover

    Find candidate companies continuously — job ads, registries, news, web.

  2. 2STEP

    Research

    AI gathers evidence for the exact pain your campaign hunts — a source for every claim.

  3. 3STEP

    Score & Tier

    Disqualifiers → firmographic fit → pain signals → an auto tier.

  4. 4STEP

    Write

    Drafts a sequence grounded in the account's real, observed pain.

  5. 5STEP

    Approve

    You review winnable accounts in one screen. One click.

  6. 6STEP

    Send & Track

    Sends from your own mailbox, spaced and warmed. Opens, clicks, replies.

  7. 7STEP

    Follow-up

    Proactive nudges: replies waiting, touches due, warm leads cooling.

  8. 8STEP

    Learn

    What gets replies feeds back into scoring and copy — better every week.

After you press Start

The campaign looks for companies and researches them on its own. Those that clear your bar appear on your Desk with their research and a first email ready to read.

What happens next depends on the level you chose. You send each email yourself, or it sends for you and steps back the moment someone replies, or it carries the conversation through to the result you asked for. Press Pause at any time and everything waits for you.

Stop doing business development in a spreadsheet.

AccountRadar keeps your pipeline moving around the clock — and every step stays yours to check, change or take over.

Start a campaign